As senior designer for the Television Academy, I've worked on everything from collateral for the Primetime Emmy® Awards, the Creative Arts Awards, the LA Area Emmy Awards, the College Television Awards, invites for member events with popular television shows, numerous trade and magazine ads featured in The Hollywood Reporter, Variety and People Magazine, logos, in-house collateral for our many departments, banner ads, posters, step and repeats, and a number of special projects aimed at promoting the Television Academy and its membership, and upholding the brand.
Below is a small sampling of the work I produced in over 10 years at the Television Academy.
Logo, branding, and merchandise mockups for a modern Cuban fast-casual restaurant. Paladares aims to serve lighter, healthier Cuban food that doesn't make you want to take a nap when you're finished eating it.
Paladares is the plural of "Paladar," a term that in Spanish translates literally to "Palatal." However, in Cuba, Paladares is used exclusively to refer to restaurants run by self-employers.
Logo, branding, and merchandise mockups for a modern upscale Italian restaurant and bocce bar. U. Granaglia is named for the great Italian bocce player Umberto Granaglia who is widely considered the best bocce player ever.
Logo, branding, and merchandise mockups for a Los Angeles-based burger chain with a modern/retro vibe. Who needs a hamburger when you've got a Sam Burger?
Logo, branding, and merchandise mockups for an indoor cycling studio and lifestyle brand. Cyclefit offers state-of-the-art technology, a supportive yet competitive atmosphere, and highly trained spin instructors to help their members achieve their desired results.
Logo, branding, and merchandise mockups for a high-end knife company. Kyoto Cutlery based their cutlery on traditional Japanese knives which were originally derived from Japanese sword craftsmanship. They were looking for a logo that was friendly enough for the everyday amateur chef cooking at home, but trustworthy enough for the professional chef cooking at Michelin-starred restaurants.
Logo, branding, menu design and merchandise mockups for an upscale French restaurant and bakery.
Ticket Crushers is a California law corporation dedicated to fighting all traffic tickets. Based in San Francisco and facing tough competition, they needed a brand that showed they would fight for the people. They also needed an identity with bold colors and strong typography that would draw the attention of drivers 18 - 34 years old.
A selection of some of my favorite logos, marks and identities that I've created over the years for various clients or for fun.
Although I'm a full-time graphic designer, I love taking photos whether it's with my DSLR or iPhone. While it's mainly a hobby, photography has played a big role in some client projects as well.
Most notably, I shot the legendary waiters of Joe's Stone Crab in Miami Beach over two days. You can view those photos here.
My wife and I honeymooned in Japan. I took close to 2,000 photos, but I won't make you scroll through all of those. View my favorite shots here.
Also featured in:
Getty Images Contributor
Pictory (Local Flavor Showcase)
Pictory (London Showcase)
View more of my recent photos at:
Waiting At Joe's is a new book about the waiters at the famous Miami Beach landmark Joe's Stone Crab. It is NOT about the wait that often accompanies eating there, which can sometimes take up to 3 hours.
I had the pleasure of shooting the waiters at the restaurant over two days. I also developed the cover design concept that the publisher ended up using for the book.
Order your copy on Amazon.com or by clicking here. Also available on iPad, Kindle and in most book stores.
In November 2015, my wife and I took our honeymoon (haneymun) to Japan, spending 8 days traveling across Tokyo, Hakone, Osaka, Kyoto and Nara. It was a magical experience and an amazing country. Here are some of the highlights I captured with my camera and iPhone.