TELEVISION ACADEMY
For sixteen years, I had the privilege of shaping the visual identity of the iconic Emmy Awards, witnessed annually by millions of people around the world. Attending every Emmys ceremony and ball from 2006 to 2022 was a unique privilege, and witnessing my designs come to life on a global stage was deeply rewarding, showcasing the power of design to embody an entire event.
Beyond the Emmys, I played a pivotal role at the Television Academy, the organization behind the awards. Starting as a Production Designer, I steadily climbed the ranks to Senior Designer, becoming the Art Director and second-in-command under the Creative Director. I led a team of designers, editors, and vendors, spearheading numerous projects and collaborating closely with senior leadership and television networks. During my tenure, the Academy's membership grew by a remarkable 257%, from 7,000 to 25,000+. This successful growth can be attributed in part to the Academy's evolving brand and messaging, which I played a key role in developing.
My impact extended beyond design. I championed the adoption of new software and workflows, resulting in a significant increase in project turnaround time, improved accuracy, and consistent adherence to deadlines. In this demanding environment, I approached my work with a balance of creativity, meticulousness, and unwavering composure. My long tenure with the Academy fostered a deep sense of trust and loyalty, allowing me to consistently exceed expectations and grow as a designer.
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Project Scope
Brand Identity
Logo Design
Collateral
Invitations
Tickets
Signage
Visual Identity
Event Art
Step & Repeat
Banner Ads
Programs Used
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom
Adobe InDesign
Invitation package for the 73rd Emmy Awards (2021). Four color-coded invitations and nine total RSVP cards were printed to distinguish the Primetime Emmy Awards show from the three Creative Arts Emmys shows.
All invitations and RSVPs were printed on soft touch papers with no ink whatsoever. The invitations utilized reflective foils only, in gold, red, blue, and purple. Black foil was used for the Primetime Emmy show RSVP. These foils were used for all design elements, QR codes and copy.
To celebrate the 70th anniversary, the entire Design Department, as well as an external design agency, worked on concepts for the special logo that would be used year round to promote the Emmy Awards.
My logo was chosen to be used on everything from billboards to stationery to trade ads to on-air broadcast graphics, down to the hamburger boxes served at our Governors Ball. The logo was seen by over 10 million people.
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Ticket designs created for the 68th Emmy Awards. Foils were used in place of the gold colors below.
Governors Ball menus created for the 69th Emmy Awards. The menus were printed with textured gold foil.
Ticket designs for the 67th Emmy Awards Primetime and Creative Arts shows. Foil was used in place of the gold and red colors below. Blacklight spot UV was used for the art deco leaf pattern on the backside of the ticket making it invisible to the naked eye.
Various logos designed for different Television Academy programs and the Emmy Awards.
Key art created for various Television Academy events; from our annual College Television Awards, to our “Evenings With” events featuring the cast of popular shows, to special events and initiatives.
