Revyrie
As the VP of Design at Revyrie, I helped lead creative, working closely with a cross-functional team to develop and implement a consistent company identity across all marketing materials, resulting in a significant increase in brand recognition. I spearheaded the overhaul and redesign of the Revyrie logo suite, which included the main Revyrie logo and four sub-brands, including a marketing agency, a startup incubator, and a non-profit. My role consisted of ensuring consistency across all brand interaction points. This cohesive branding strategy elevated the quality of marketing decks and materials.
Additionally, I worked with a geographically diverse design team located in Los Angeles, New York, and India, fostering a culture of collaboration and innovation despite the challenges of different time zones. The role involved effective collaboration with CEOs, COOs, project managers, engineers, and developers to translate business objectives and client needs into exceptional user experiences.
Project Scope
Brand Identity
Logo Design
Collateral
Decks
Swag/Merchandise
Programs Used
Adobe Illustrator
Adobe Photoshop
Adobe Firefly
Adobe Lightroom
Figma
Deck design for Revyrie client proposals.
Deck design for Clarity featuring their agency services. This design features their new logo and wordmark in use.
A client and service-focused deck design for Clarity, featuring an alternate logo design.
